Full-Stack Developer · Parking & Mobility

PARKees: parking marketplace rebuild with real booking attribution

PARKees is a parking reservation marketplace KeenCraft rebuilt covering the admin dashboard, lot and pricing and payment management, customer self-service, reviews and disputes, and a market partner referral program. Marketing attribution uses last non-direct-click from dataLayer UTM and referrer capture so spend ties to real bookings.

Parking reservation marketplace rebuild covering admin dashboard, lot/pricing/payment management, customer self-service, reviews and disputes, and a market partner referral program.

DeliveredPlatform Rebuild Proposal & Build

What shipped

  • Designed a last non-direct-click attribution model using dataLayer capture of UTM parameters and referrer data, so marketing spend could finally be tied to real bookings.

How PARKees keeps the ad click on the booking with last non-direct-click attribution

How to read this engagement

PARKees is delivered work in Parking & Mobility. KeenCraft's role is Full-Stack Developer. Parking reservation marketplace rebuild covering admin dashboard, lot/pricing/payment management, customer self-service, reviews and disputes, and a market partner referral program.

These pages describe systems KeenCraft has actually built or is still building. They do not borrow metrics from other products. Where a number is named, such as a latency change or a milestone count, it is from that engagement. Where a number is not named, it is because it was not measured for publication. Use the bullets as the scope that shipped. If you want something in this shape, the comparison that matters is the role, the industry, and whether the system is live, still in a milestone plan, or already delivered.

PARKees is listed because the work is real and the role is specific: Full-Stack Developer, delivered, Parking & Mobility.

KeenCraft prices this work as a fixed Statement of Work. The scope, the milestones, and the total are written down before build starts. A stage is tested before that milestone is treated as done. Work that shows up later is scoped and priced on its own, not folded into the original invoice. A written proposal usually lands in 2 to 5 business days after a strategy call, and the timeline is agreed before any code is written.

Questions about this work

What is PARKees?+

A parking reservation marketplace. KeenCraft delivered a platform rebuild as full-stack developer.

What was notable about the analytics work?+

A last non-direct-click attribution model using dataLayer capture of UTM parameters and referrer data, so marketing spend could be tied to real bookings.

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